Entertainment
How to Start Your Own Film Production Company: A Practical Guide for Emerging Creatives
Ever watched a film and thought, “I could make something like that”? You probably can. The truth is, many successful filmmakers started with little more than an idea, a camera, and determination. Setting up your own film production company is one way to take control of your creativity, share your stories, and turn passion into business. Here’s how to make it happen.Learn the CraftBefore you can run a film company, you have to understand the language of film itself. Learn the basics: storytelling, directing, cinematography, lighting, sound, and editing, just to name a few.There are plenty of ways to build your skills; you can take online courses, attend workshops, or apply to practical film training programmes like the MultiChoice Talent Factory Academy, which develops young filmmakers across Africa. You can also gain experience by volunteering on film sets or collaborating with other creatives on short projects. Every shoot teaches you something new.Build Your NetworkIn the film business, your network is your lifeline. Every project, screening, or creative meet-up is a chance to connect. Surround yourself with other creatives, cinematographers, editors, scriptwriters, actors, and producers. West Africa’s creative scene is buzzing with activity. Attend events like the Africa Magic Viewers’ Choice Awards (AMVCA), Africa International Film Festival (AFRIFF), Eko International Film Festival (EKOIFF), movie premieres and showcases. These events and platforms are great places to meet potential collaborators, funders, and mentors. You can also join local filmmakers’ WhatsApp or Telegram groups, online workshops, and community screenings to stay plugged in.Register Your CompanyOnce you’re ready to produce content professionally, formalise your hustle by registering your company. This helps you access funding, sign distribution deals, and build credibility with clients and collaborators.Having a registered business name means you can confidently pitch for opportunities, enter into contracts, and represent your brand as a serious creative business and protect your creative rights.Tell Great StoriesThe heart of every production company is the story it tells. Audiences are drawn to stories that feel authentic, those that reflect real lives, local experiences, and universal emotions.Don’t be afraid to explore bold ideas. Let your background, culture, and community shape your creative voice. The best films aren’t necessarily the biggest ones; they’re the ones that connect deeply with people. Get FundingEvery story needs a push to come alive. Once your script and treatment are ready, start looking for funding opportunities.Pitch your ideas to investors, apply for creative grants, or submit them to local and international networks that support African content creators. Streaming and TV platforms such as Showmax and Africa Magic often have submission portals that allow filmmakers to pitch new projects directly.A well-written proposal and a clear vision can get the right people interested in your story.Share Your WorkDon’t wait for the perfect moment; put your work out there. Submit your films to festivals, online showcases, and competitions to build visibility and credibility. Platforms like Showmax, Africa Magic, and YouTube are great places to showcase your projects and reach new audiences.Also, make the most of your social media platforms. Share behind-the-scenes clips, teaser trailers, and creative insights on Instagram, TikTok, X (Twitter), and Facebook. The more you engage your online community, the more your work gets noticed by producers, fans, and potential investors.Even if your film isn’t screening, show up anyway. These spaces open doors to new collaborators, funders, and distribution opportunities. Every opportunity to share your work, online or offline, brings you closer to the next big break.Protect Your WorkYour ideas are your currency; protect them. Copyright automatically covers your original work, but it’s wise to take extra steps by registering or documenting your creations with timestamps and watermarks.In Nigeria, you can formally register your work through the Nigerian Copyright Commission (NCC), which issues certificates of registration and helps protect your creative rights. You can also explore Partners Against Piracy (PAP), a coalition that works with filmmakers and broadcasters to combat content theft and promote respect for intellectual property.Avoid sharing full scripts or footage publicly until you’ve protected them, and always work with trusted partners. Learning how to manage your intellectual property is the smartest way to safeguard your creativity and earnings, because in this industry, your ideas are everything.Starting your own film production company is doable. You just need to be intentional about creating content that is rich in storytelling and enriches the lives of your audience. Following the steps listed, you can earn a decent living from the content you create. If you can dream it, then you can live it.
Entertainment
The Role of TV in Preserving African Stories and Identity
Scroll through social media today and you will notice something interesting: everyone is either reacting to a series, quoting a movie line, or debating a character as though they personally know them. Beneath the memes and binge-watch culture, however, lies something deeper. Television remains one of the most powerful tools shaping how Africans see themselves, remember their history, and tell their own stories. In a continent as diverse and expressive as Africa, that matters more than ever.TV as a Cultural Archive, Not Just EntertainmentLong before streaming algorithms began shaping our viewing habits, television was already preserving African identity. From Nollywood dramas that capture the rhythm of everyday Lagos life to documentaries exploring Maasai traditions and Ghanaian folklore, TV has served as a living archive of the continent’s stories.It preserves more than entertainment; it preserves language, culture, humour, values, and shared experiences. Unlike fleeting social media content, television allows stories to unfold with depth, exploring the realities of family, tradition, ambition, and modern African life without reducing them to stereotypes. That is the power of TV: preserving not just stories, but perspective.Why Representation on TV Still MattersThere is a subtle but important truth: if people do not see themselves on screen, they may begin to believe their stories are not worth telling. This is why African TV content is more than entertainment; it is affirmation.Seeing a character who speaks like you, struggles like you, or celebrates like your community does something powerful. It validates identity and challenges outdated narratives that have historically defined Africa through external lenses.This is where MultiChoice Group, through platforms such as DStv and GOtv, plays an important role. They do not simply broadcast content; they help distribute cultural memory at scale.GOtv, DStv, and the Everyday African ViewerThink about a typical evening in many African homes: the TV is on in the background, someone is laughing at a comedy show, another person is watching a local series, and someone else is catching up on the news. That shared viewing experience remains very real.Through platforms such as DStv and GOtv, African households are exposed to a blend of local storytelling and global content. More importantly, they have helped amplify African-produced content by bringing Nollywood films, African reality shows, talk shows, and documentaries into mainstream rotation.It is not just about access. It is about visibility.A young filmmaker in Lagos today is more likely to believe their story matters because they have seen similar stories broadcast widely. A child in Accra grows up hearing familiar accents and seeing environments that look like their own on screen, not as exceptions, but as the norm.TV Is Also Shaping Modern African IdentityAfrican identity is not static; it is evolving. Television reflects that evolution in real time.Today, audiences see:Young Africans balancing tradition and modern dating cultureStories tackling mental health in African householdsFashion and music influences spreading through TV seriesPolitical satire shaping public conversationConversations that were once confined to homes are now being explored on screen, giving audiences the language to discuss issues that were previously unspoken.In many ways, television is doing what oral tradition has always done: passing stories, values, humour, warnings, and history from one generation to the next. The difference is that today’s griots are writers, directors, and broadcasters.The Future: From Watching to Owning Our NarrativesThe next stage of African storytelling is not just about being seen; it is about ownership.As more African creators produce content and platforms continue to invest in regional storytelling, television becomes more than a mirror. It becomes a tool for shaping how Africa is represented to itself and to the world.While streaming continues to grow, television, particularly accessible platforms such as GOtv, remains one of the most effective ways to reach everyday audiences across different income levels and regions. After all, storytelling only matters if people can access it.African stories are not new. They have always existed in families, on streets, in markets, in history books, and through oral traditions. What television has done, and continues to do, is give those stories a stage wide enough for millions to experience them at once.The next time you watch a local series or documentary on DStv or GOtv, remember that you are not just being entertained. You are participating in the preservation of African identity itself.
Entertainment
Entertainment Non-Stop: Movies and Shows to Watch on GOtv This Week
A renowned professor races across Europe in a desperate bid to stop a deadly virus that could wipe out half of humanity.In another gripping story, a teenage girl already battling anxiety suddenly finds herself fighting for her life when a ruthless serial killer begins hunting her through the woods.Elsewhere, two operatives who should be on the same side realise they’ve both been deceived, forcing them into an uneasy alliance in a dangerous world of crime and betrayal.That’s the kind of tension GOtv is serving up this week.It’s a lineup that moves from fast-paced thrillers to intense drama and even stories rooted in everyday realities, giving you something different depending on your mood. If you’re looking for what to watch next, here are the movies and shows airing on GOtv this week.InfernoThursday | 22:05pm | Movie Room AfricaRobert Langdon finds himself pulled into a deadly race across Europe after waking up with no memory and a virus-threatening conspiracy unfolding around him. With the help of Dr. Sienna Brooks, he follows a trail of cryptic clues tied to Dante’s Inferno, all while a global catastrophe looms if they fail to act in time. It’s a high-stakes thriller where every second counts and nothing is what it seems.You Can’t Run ForeverSaturday | 20:00 pm | M-Net Movies 3A young girl battling anxiety becomes an unexpected target when a ruthless serial killer begins hunting her through the wilderness. What starts as fear quickly turns into a raw fight for survival as she’s forced to rely on instinct, courage, and sheer will to stay alive. With J.K. Simmons leading the tension, it’s a gripping survival thriller that doesn’t let up.2 GunsFriday | 23:55 pm | Studio UniversalTwo operatives who’ve been unknowingly working against each other suddenly find themselves on the wrong side of a dangerous double-cross. With both the law and criminals closing in, they’re forced into an uneasy partnership to survive the chaos they’ve been dragged into. Packed with action, betrayal, and sharp chemistry between Denzel Washington and Mark Wahlberg, it’s explosive from start to finish.She Was Never HereWednesday | 11:25 am | Africa Magic ShowcaseRalph thinks he’s securing a better future when he gets his fiancée Bianca a chef job at his boss’s home. But behind the opportunity lies a secret deal Bianca makes to earn more money, one that slowly begins to unravel trust, love, and everything they’ve built together. It’s a tense domestic drama where ambition and loyalty collide.My Period StoriesSaturday | 09:00 am | Africa Magic FamilyA podcast-style series that opens up conversations around menstrual health and reproductive rights through interviews, personal testimonies, and real discussions. By blending storytelling with lived experiences, it breaks silence around topics often left unspoken and encourages honest dialogue in a relatable, accessible way.From Hollywood blockbusters to meaningful conversations that reflect real-life issues, GOtv continues to deliver a diverse mix of entertainment that speaks to every kind of viewer. Whether you’re watching alone or with family, this week’s lineup guarantees something worth your time.To upgrade, subscribe or reconnect, download the MyGOtv App or dial *288#. For catch-up and on-the-go viewing, download the GOtv Stream App and enjoy your favourite shows anytime, anywhere.
Entertainment
SportyTV Joins DStv and GOtv Line-Up Across Africa
SportyTV has been added to select DStv and GOtv packages in Nigeria, expanding the sports content available to subscribers. The 24-hour sports channel offers a range of live sporting events alongside news, analyses, highlights and is available to DStv Yanga and GOtv Jolli customers. The channel is also available on GOtv in Kenya and Ghana.The addition of SportyTV complements the existing sports offering on DStv and GOtv, providing subscribers with access to additional football, basketball and combat sports content.“SportyTV is a valuable addition to the DStv Access and GOtv Value content offering across Africa,” said David Mignot, CEO of CANAL+ Africa. “It expands the range of sporting events available to customers at an accessible price point and reflects our commitment to making quality sports content available to audiences across the continent.”Sudeep Ramnani, Founder and CEO of Sporty Group, said: “Our ambition has always been to provide African audiences with broad access to sports content and storytelling. Through this partnership with CANAL+, we are extending that offering to more households across the continent.”“The SportyTV channel gives DStv and GOtv subscribers additional viewing options that complement SuperSport’s existing range of sports programming,” said Rendani Ramovha, Director of Sport Content for English and Portuguese-speaking Africa at CANAL+. “It broadens the overall sports proposition with additional live events and supporting content.”SportyTV’s football schedule includes competitions such as the English Premier League, Carabao Cup, EFL Championship, Women’s FA Cup, La Liga, Bundesliga, Serie A and the Spanish Super Cup. The channel also carries South American competitions including the Copa Libertadores, Argentina League and Brazil Serie A, as well as select basketball and other international sports content.Elias Gallego, Vice President of Business Development, Marketing and Media at Sporty Group, said: “Launching SportyTV on DStv and GOtv allows us to extend our reach and bring a broader range of sports content to viewers across Africa.”SportyTV will also carry dedicated club channels including Real Madrid TV, Arsenal TV, Chelsea TV and Manchester City TV. Additional content includes coverage from leagues in Greece and Saudi Arabia, alongside basketball programming featuring the NBA.The channel launched on 10 June 2026 and is available in HD on DStv channel 236 and GOtv channel 58 in Nigeria.
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