Features
Mouka Unveils Novel Technology in Furtherance of its Quality Mandate
As a company which prides itself in investing in Research and Development (R&D), Mouka recently equipped its world-class laboratory with two additional machines that are said to be one of a kind in Nigeria.
These machines were installed in a purpose-built facility within its headquarters in Lagos to give the mattress manufacturer a further edge above other players.
The Head of Manufacturing Operations of Mouka, Mr David Onyemata, had this to say “At Mouka, quality is our watchword. We are constantly evaluating global R&D best practices in processing and mattress manufacture. Not only do we pay attention to every intricate detail when crafting our products, but we also subject them to thorough test protocols to ensure we are really giving our consumers the best sleep products. This has led to upgrading our laboratory with state-of-the-art equipment”.
The Quality Assurance, R&D, and Process Improvement Manager, Engineer Chimezie Nwosuagwu, shed light on the unique features of this technology, as well as the benefit to consumers. “With these machines, we can conduct wholistic mattress performance assessment on mattresses. Before now, most Quality Tests were limited to lab sample foam sizes and not on full-sized mattresses”.
Mr Chimezie expatiated further by saying, “We can now carry out a Mattress Durability Test, which shows us mattress resistance to deflection and deformation impact of human weight and movement on the properties of the mattress during long-term use. We can also carry out a Mattress Hardness Value & Firmness Rating Test, which indicates the load-bearing capacity of the mattress, i.e. what body weight can this mattress support during long-term use without affecting its performance. We can even carry out a Fatigue / Height Loss Test with these machines to predict the loss in load-bearing capability and change in mattress height due to repeated load”.
When asked about the benefits of this technology to the Nigerian consumer, Mr Chimezie said, “These machines can decrypt the right mattress properties and specifications for different user needs and applications. In other words, when we say we can help you find the right mattress for you, we mean it. Also, these machines establish guidelines for mattress construction, so you are sure you get the best when buying a Mouka mattress”.
He added that a huge technical advantage is that Mouka can accurately validate, substantiate, and establish the warranty for its products, which means a mattress’s useful life. According to him, a 10-year warranty on Mouka’s Royal Luxury Pillow top mattress means consumers can be assured that the product will provide a minimum of 10 years of quality sleep without fail.
In his remark, the Managing Director, Mr Femi Fapohunda, also shared his views on this substantial investment by the company. “During my last press interview, I mentioned that Mouka is moving to even greater heights due to the strategic change in ownership to Dolidol, the market leader of the sleep industry in West Africa. I had said that Dolidol brought technological expertise on board which would be evident for all to see.”
He also said that a few months ago, Mouka launched Nigeria’s first pillow made with patent biocrystal technology called the Mouka Bio-Pillow. Now the company is unveiling this major upgrade to their R&D facilities.
According to Mr Fapohunda, this is yet another step Mouka is taking to ensure that consumers’ needs and preferences are catered to within our product portfolio.
The MD also affirmed that Mouka would not rest on its oars; instead, it will continue to invest in technology to ensure its products are world-class and in a league of their own.
According to research, Mouka remains number one in the sleep industry, adding comfort to the lives of millions of Nigerians for over 60 years. Its ability to maintain this leadership position is said to result from its unrivalled quality and the remarkable craftsmanship it employs in manufacturing its wide array of products.
The brand has been recognised for its excellence by consumers, healthcare practitioners, regulatory bodies, and other credible associations. Commendations, awards, and certifications have been received from the likes of the Standards Organisation of Nigeria (SON), Nigeria Society of Physiotherapy (NSP) and the National Association of Orthopaedic and Manual Therapists (NAOMT).
Community
Abiodun declares state of emergency on flooded Isheri community
…assures residents of permanent solution after comprehensive assessment
Ogun State Governor, Prince Dapo Abiodun, on Monday declared state of emergency on the flooded Isheri community, in Ifo Local Government Area of the State, as he assured residents of the area quick intervention to save the situation.
The governor added that a comprehensive assessment that would lead to permanent solution to the menace of flooding in the affected area would be conducted very soon.
Prince Abiodun, who stated this while fielding questions from newsmen after inspecting the flooded community, said that his administration is working with the federal government to deal with the situation as an emergency case.
He noted that the time has come to find a lasting solution to the perennial flooding to make the area morw conducive for living.
According to him, the state government will see to the elevation of some roads in the area as parts of the solutions to the problem.
The govenor said: “We will prioritize the works here because I am touched with what I have seen. I will ensure that we immediately begin to see signs of relief as we are stepping this up. The Minister of State for Environment is already aware. The Vice President is already aware and also the president. It will be dealt with as an emergency and we are taking it as such.
“As an emergency, I will like to take it up myself. Please continue to bear with us as we are going to conduct a comprehensive assessment of what we need to do to make this place conducive for living.
“Whatever that assessment comes up with is what we are going to implement. So, we are going to first start with ensuring that we have the required road infrastructure at the appropriate levels.
“So if you now built in such a way that we need to relocate you, we have to do that. Whatever it is that we must do to ensure that place does not persistently experience flood, we will do it. But let us wait for the result of the studies to come back and then we will begin to take that decision as and when the situation arises.”
Addressing residents of Riverview Estate, Governor Abiodun said he has requested for an area survey of the entire estate to identify critical areas that needed immediately intervention.
He assured that the intervention would come through the construction of an elevated road with adequate drainages to mitigate their suffering.
“I want to assure you today, knowing fully well that we are a promise keeping administration, we do not say what we do not mean, my heart goes out to you, it is very unfortunate, I am giving my commitment today, the commissioner for works will come and see what needs to be done.
“We have also engage the Minister of State for the Environment, who fortunately, is from Ogun State and I have already brought this to his attention.
“Before the end of the week, I will also table it before the Vice President and the President as well so that we ensure that this problem gets all the desired attention and consequently gets the desired solution so we can bring this to an end,” he said.
The governor also disclosed that he and the Minister of Water Resources would visit the community in few days time.
“We will also discuss the issue of the Ogun-Osun River Basin Authority and try and interrogate the activities there and understand how their activities affect this community and other communities with respect to the opening and closing of the dam,” he said.
The governor described the environment around the Kara cattle market as an eyesore and not befitting the dreams of a “new Ogun State”.
He said that the market was not conducive for human living and not in tandem with the Sustainable Development Goals and waste disposal.
He, however, acknowledged the area as one of the biggest commercial operation that provide services to a large number of people, even as he assured that government would go into a satisfactory agreement with the market men and women after which a comprehensive beautification of the area would take place.
The Chairman, Riverview Estate, Abayomi Akande, in his remarks, intimated the governor of the suffering residents of the area are going through as a result of the flooding.
He said that there is a need for a panel of inquiry into the operations of Oyan Dam to stop incessant release of water to cause havoc in the State
He applauded the governor for sending miscreants packing from the road, saying residents of the axis have suffered robbery attacks and other criminalities for quite awhile.
Akande urged the state government to think of converting the area into a Government Residential Area (GRA) through Public Private Partnership arrangement to fast track its development.
Features
MediaTek, Airtel Nigeria intensify collaborative efforts to bolster mobile connectivity in Nigeria
Lagos, Nigeria – October 12, 2023 – MediaTek, a global leader in semiconductor industry together with Airtel Nigeria, a leading telecommunications service provider, briefed the local media on Thursday on their collaborative efforts, to drive technological advancements and improve mobile connectivity across the nation.
The collaboration introduces MediaTek’s T750-powered Customer Premises Equipment (CPE), a groundbreaking technology that enhances internet connectivity. This advancement allows users to access high-speed 5G networks from the comfort of their homes, opening doors to remote work, gaming, online education, and entertainment streaming like never before.
Speaking during the session, Rami Osman, Director for Corporate Sales and Marketing at MediaTek, Middle East Africa, highlighted MediaTek’s commitment towards expanding its footprint across the Smartphone and Smart Device ecosystem in the Middle East & Africa (MEA) region.
“MediaTek is at the forefront of the global semiconductor industry, and we are proud to lead the way in key sectors like Smartphones, 5G Fixed Wireless Access, Wi-Fi, TV, and AI-IoT. In Nigeria, our collaboration with Airtel Nigeria, revolves around three core areas of focus. In connectivity, we are enhancing high-speed internet access with our advanced chipsets.”
“In the Smartphone domain, we are committed to offering a wider range of premium and flagship devices while supporting the transition from feature phones to smartphones. In the realm of AI-IoT, we are exploring new possibilities and technologies. Thus, this will promote digital inclusion, revolutionize connectivity in Nigeria, and contribute to sustainable development goals,” said Osman.
In addition, he said, “This collaboration aligns seamlessly with our MEA agenda, laying a robust foundation for the future of 5G technology. As we move forward, we are excited to lead in technological progress within this continually evolving region.”
Ismail Olusegun Adeshina, Director, Marketing at Airtel Nigeria, emphasized the importance of the partnership with MediaTek and how it will provide affordable connectivity to Nigerians. He stated, “Our commitment to innovation is evident through our early adoption of 5G technology. We’re proactively investing in this technology to improve connectivity, to tackle coverage and cost challenges, and make 5G devices more accessible across Nigeria”.
MediaTek powers globally recognized brands and remains dedicated to providing state-of-the-art innovations through its latest products and solutions. These offerings span a diverse range, including smartphones, smart devices, automotive technology, satellite connectivity solutions, and next-generation wearables.
MediaTek’s product portfolio includes MediaTek Dimensity for 5G smartphones, MediaTek HelioG series for 4G gaming smartphones, MediaTek Kompanio for arm-based Chromebooks, MediaTek Pentonic for Smart TV technologies, MediaTek Genio for Internet of Things applications, MediaTek Filogic for advanced Wi-Fi 6/6E & Wi-Fi 7 solutions, and MediaTek Dimensity Auto for cutting-edge automotive technologies, among others.
For more information, please visit: https://www.mediatek.com/
The award-winning Bigi Carbonated Soft Drink brand, a product of Rite Foods Limited, is delighted to unveil her highly-anticipated fourth edition of its “Bigi Watch and Win” promo. Designed exclusively for movie enthusiasts in Lagos and Abuja, this exciting promo offers participants the opportunity to watch their favourite movies and win fantastic prizes.
From September 18, 2023, to November 18, 2023, movie goers can enjoy any film of their choice at Silverbird Cinemas and receive a raffle ticket. These tickets can be redeemed for a chance to win incredible prizes, including laptops, Bigi products, printers, perfumes, and more. The grand prize for this edition is a brand-new car.
The first edition of “Bigi Watch and Win” took place in 2021, and later that same year in December, the Bigi brand held another edition. Since then, it has become an annual tradition, demonstrating Rite Foods Limited’s commitment to rewarding brand loyalty among its valued consumers.
Ms. Biola Aransiola, Assistant Brand Manager for Bigi, expressed her excitement about the fourth edition of the promo, saying, “We’ve partnered with Silverbird Cinemas to enhance people’s movie-going experience. Movie lovers can enjoy any of our 13 Bigi Carbonated Soft Drink flavours while watching their favourite films and stand a chance to win amazing prizes.”
Ms. Aransiola also mentioned that her favourite part is witnessing participants’ reactions when they discover the incredible prizes they have won, particularly the grand prize—a brand-new car. She encourages potential participants to check @getbigi on all social media platforms for the terms and conditions.
Through the “Watch & Win” promo, the Bigi brand accentuates Rite Foods Limited’s dedication to supporting the entertainment industry. The brand continues to sponsor movie premieres, as it has in the past with movies such as “The Prophetess,” “Progressive Tailors Club,” and “Aki and Pawpaw.” Additionally, it has been a consistent sponsor of the popular talent discovery platform, Nigerian Idol, for three consecutive seasons (6, 7, & 8), helping aspiring Nigerian singers achieve their dreams of stardom in the music industry.
The “Watch & Win” promo, combined with other effective marketing initiatives, has earned the Bigi brand numerous awards within its market segment. In 2023, Bigi Cola was honored with the “Best Value for Money” award at the BrandXchange Consumers Value Awards. In 2022, it received the “Fastest Growing Cola Brand of the Year” award at the Marketing Edge Brands and Advertising Excellence Awards in Lagos. The Bigi brand also claimed the “Most Outstanding CSD Brand of the Year” award at the 2021 Brandcom Awards, solidifying its position as a market leader in the beverage industry, outperforming its competitors.
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